Media relations is a basic tool for PR promotion for hi-tech companies. Successful media relations is one of the determining factors for a PR-campaign efficiency. Gurov and Partners agency offers a complete set of media relations tools: creation and distribution of press releases, organization of press events (press conferences, briefings, press-tours and press-lunches), initiation of articles in media, organization of joint campaigns with industrial magazines and portals. Our agency cooperates with both regional and federal publications. Participation in industry rankings published in the media as well as the product test drives with journalists are also important tools of promotion for hi-tech companies.
Gurov and Partners agency has proved to be a liable partner of the leading specialized trade and business media in Russia. We seek to keep friendly relations with journalists of specialized trade publications and trend to give on the fly answers to media requests.