Gurov and Partners agency upholds integrated approach to communication activities. We believe that it is business strategy of the company that first and foremost determines its PR strategy. And subject to certain business tasks the most appropriate tools of communication are to be chosen. The leading companies practice a complex approach to promotion working on active formation of both internal and external informational environments.
In the framework of this approach we can develop an individual custom-made medium-term and long-term strategy of PR-promotion of the client, its products, technologies and top-management. Solutions and strategies are developed on the basis of detailed examination of the business of the client and its competitive environment.