http://gurovpr.ru/ ru-RU Copyright 2026 PR-агентство Гуров и партнеры Thu, 11 Apr 2019 14:44:21 GMT NetCat 5.8.0 новости info@gurovpr.ru (Администратор) info@gurovpr.ru (Администратор) 5 http://gurovpr.ru/en/press-center/news/news_50.html Thu, 11 Apr 2019 14:44:21 GMT http://gurovpr.ru/en/press-center/news/news_50.html http://gurovpr.ru/en/press-center/news/news_49.html Thu, 28 Sep 2017 07:37:40 GMT http://gurovpr.ru/en/press-center/news/news_49.html http://gurovpr.ru/en/press-center/news/news_48.html Thu, 28 Sep 2017 07:34:07 GMT http://gurovpr.ru/en/press-center/news/news_48.html http://gurovpr.ru/en/press-center/news/news_47.html Thu, 28 Sep 2017 07:31:14 GMT http://gurovpr.ru/en/press-center/news/news_47.html http://gurovpr.ru/en/press-center/news/news_46.html The communication group „Gurov and Partners” took 11th place in the National Rating of Communication Companies (NR2K). This is the most authoritative Russian rating of PR agencies. Wed, 27 Sep 2017 09:00:35 GMT http://gurovpr.ru/en/press-center/news/news_46.html http://gurovpr.ru/en/press-center/news/news_45.html Fri, 30 Sep 2016 13:06:49 GMT http://gurovpr.ru/en/press-center/news/news_45.html http://gurovpr.ru/en/press-center/news/news_44.html The book by Phil Gurov, the general director of Gurov and Partners Communication Group, was nominated for PROBA IPRA Golden World Awards as the best work in theory of Public Relations. Tue, 09 Aug 2016 01:07:54 GMT http://gurovpr.ru/en/press-center/news/news_44.html http://gurovpr.ru/en/press-center/news/news_43.html Tue, 09 Aug 2016 01:06:41 GMT http://gurovpr.ru/en/press-center/news/news_43.html http://gurovpr.ru/en/press-center/news/news_42.html Tue, 09 Aug 2016 00:51:38 GMT http://gurovpr.ru/en/press-center/news/news_42.html http://gurovpr.ru/en/press-center/news/news_41.html Gurov and Partners Communication Group has been awarded RuPoR 2015 Superior Award the project of Forming a new segment of the IT market in Russia Tue, 15 Dec 2015 20:36:50 GMT http://gurovpr.ru/en/press-center/news/news_41.html http://gurovpr.ru/en/press-center/news/news_39.html Gurov and Partners Communication Group has announced its becoming a Russian hub for the international Plexus PR-network. Being members of the network, PR agencies from more than 30 countries unanimously approved the partnership. Mon, 14 Sep 2015 14:07:04 GMT http://gurovpr.ru/en/press-center/news/news_39.html http://gurovpr.ru/en/press-center/news/news_40.html Mon, 14 Sep 2015 14:07:04 GMT http://gurovpr.ru/en/press-center/news/news_40.html http://gurovpr.ru/en/press-center/news/news_38.html Gurov and Partners Communication Group started its operations on July 13, 2007. Wed, 15 Jul 2015 22:46:05 GMT http://gurovpr.ru/en/press-center/news/news_38.html http://gurovpr.ru/en/press-center/news/news_35.html The features of Public Relations for high-tech sector in discussion by Cnews, the leading IT-publication in Russia, and Phil Gurov, the founder of Gurov and Partners, a Communication Group focused on the IT-companies promotion.   CNews: Gurov and Partners by now has been focusing on the high technologies promotion for eight years. What key changes in the industry have you been facing? Have the PR-agencies operations undergone serious changes?   Phil Gurov: Back in 2007 we were the first in Russia to choose a narrow focus on the high-tech area. We actually were the ones to form the market. In the recent years many PR agencies have claimed to hold “IT-practices”. However their service level in most cases leaves a lot of space for improvement. Most PR specialists fail to master some key features like vendor vs integrator promotion differences.   I recently visited a meeting of our industrial association. The RP agencies operation quality assessment was on the table. The main message was that the PR agency cannot generate financial output. This is correct in general. However what is the sense in PR than if it only reduces itself to generation of articles in media and likes in social networks? The recent two crises were unfortunately a little lesson to the communications agencies.   Promotion must be pragmatic and solve practical business tasks of the clients. And the main focus of work is to move from the “Presence at the media field” to the lead generation and helping the customer to have their clients moving down through the marketing funnel. The customers came to this vision already. The PR-specialists still didn’t.   Read the complete interview on Cnews. Wed, 01 Jul 2015 21:46:55 GMT http://gurovpr.ru/en/press-center/news/news_35.html http://gurovpr.ru/en/press-center/news/news_36.html June 27, 2015, Moscow – A commencement exercise for graduates of the Faculty of Philosophy of the Lomonosov Moscow State University took place at the of the University Shuvalov building conference hall. Phil Gurov handed a certificate to the author of the best graduation paper according to the team of Gurov and Partners Communication Group. The certificate was awarded to Vera Leonova, a graduate of the department “Promotion and Public Relations” with her work “Croudsourcing as a tool for promotion of a positive image of Sberbank Russia”.   Gurov and Partners Communication Group has been cooperating with the Faculty of Philosophy of the Lomonosov Moscow State University for several years. Every year the agency team chooses the best final paper among those focusing on either using the new technologies in Public Relations or hi-tech companies promotion. The Communication Group invites students for internship on a regular basis and holds master classes on the faculty. A course of the Basic PR in the Internet was developed by the agency specialists, Wed, 01 Jul 2015 21:46:55 GMT http://gurovpr.ru/en/press-center/news/news_36.html